MKTG 4050 Essay Example | Topics and Well Written Essays - 250 words - 4

MKTG 4050 - Essay Example ing of Research and Development for Dell’s offerings keeps development cost while still ensuring innovation and high technologically advanced product offering. There are also various products to choose from Dell because of its product expansion strategy that can compete with other leading brands such as HP and IBM. Furthermore, the fast delivery of service and after sales service can be done through online with Dell. The value proposition for Dell is effective for a certain market segment that is after of the idea of both quality and product cost. Dell’s strategy is a low-cost strategy and a portion of focus differentiation considering that it tries to create big consideration on Research and Development for both product and cost. Dell essentially believes that it cannot totally pass on the production cost to its customers so the best way to do is to create better management on its Supply Chain Management system. What Dell tries to emphasize is that a low-cost product offering may not necessarily mean low quality at all, but at some point, there has to be something given up or adjusted in the entire supply chain management system. Dell could not compromise quality and cost together so the best way it does is to outsource its Research and Development. In the end, what makes Dell a personal choice of brand is its ability to maintain affordability without compromising the quality of its product

Research project on Maritime transportation Paper

Project on Maritime transportation - Research Paper Example Primarily, this research project analyses the background, research problems, research objectives, literature review as well as shortcomings in the maritime transport. In the late 1960’s, the air travel was most embraced way of travel to the oversea. However, there was a very slight change in the ships transport in the 1960’s.on contrary, efficient in the engine did improve the carrying capacity of the ships regarding the public lounges, deck space and the passenger staterooms as effect from 1950’s.here in, this ships did transport passengers pertaining their classes for instance, third, second and first class. Following this, passengers in first class were more luxurious as compared to those in the second and third class. Mostly, frequent transportation was from New York all the way to London. following this, the most known ships in the era of ocean liners were the Queen Mary, Carolina ,Ocean Monarch and the Laconia just to mention but a few. Notably, the actual change did come in during 1960’s with the sell of 747s and other aircrafts all over the world. Besides, the â€Å"United States Federal Aviation Administration† established a global network of airport transportation. Following this, boat travel was not practical and economical since the rate of the jumbo had come into existence. Progressively, since passengers opted to travel with air, it was clear that the maritime transport could end. Apparently, the Love Boat decided to opt to the idea of luxury exploration, apart from the usual transport ability. Therefore, in order to revive this nature of maritime transport, the Love Boat made it more luxurious in order to capture the interest of those who wanted to travel in luxury or was going to vacation, and this was in influence by the year 1970s. Following this, there was a growth in the cruise ship vocational travel in all social classes. Casinos, Ocean Viewers, Pools and onboard entertainment were all available on the cruise ships.